Very few things in life come with a guarantee. That is certainly the case for investing.
No one has a crystal ball. But all investors wish they did have a crystal ball.
The next best thing is to have the deepest possible understanding of the many things that influence outcomes.
Those of us with an innate ‘science brain’ refer to this as ‘Cause-And-Effect’. It’s an insatiable thirst for understanding WHY something happens.
Medical practioners, for example, have a never ending thirst of understanding WHY the human body does different things.
Astronomers use their ‘science brain’ to learn about the universe and things in Space.
The better one understands the WHY of something, the more accurate their ‘crystal ball’ will be when ‘diagnosing’ something.
Unfortunately, almost everyone believes that the ‘experts’ of property markets work in occupations such as economists, banks, valuers, sales agents and buyer’s agents.
But none of that is true.
A truly skilful property market analyst is one who spends every day ‘diagnosing’ the property markets of each of Australia’s 400+ cities and towns.
Ponder for a moment the formal studies conducted by someone who decides to become a medical professional. They completed a 7-year medical degree, they studied the Cause-And-Effect of countless ailments associated with the human body from evidence-based activities… thousands of pages of theory and proof collated in textbooks which were compiled from many generations of laboratory-style examinations.
But when it comes to property markets, there isn’t a single university degree, training course or textbook devoted to evidence-based explanations of the true Cause-And-Effect of property markets.
As a consequence, 100 percent of Australia’s population of 27 million people have grown up believing a heap of wive’s tales (or factually false myths) about property markets.
There is a SCIENCE behind the Cause-And-Effect of property markets.
We have given it a name: PROPERTYOLOGY
Propertyology’s founder and Head of Research, Simon Pressley, has devoted his professional life to studying more than 100-years of Australian real estate history, assessing past performance in every city, and learning WHY different things happened in different years.
This video addresses eleven (11) of the biggest myths that everyone foolishly believe.
STEP ONE (1) to making intelligent decisions as a property investor is to learn not to be influenced by the plethora of people who claim to be experts while frequently making statements which repeatedly proves that they clearly do not understand the very basics of property market Cause-And-Effect.
Propertyology are national buyer’s agents and Australia’s premier property market analyst. Every capital city and every non-capital city, Propertyology analyse fundamentals in every market, every day. We use this valuable research to help everyday Aussies to invest in strategically-chosen locations (literally) all over Australia. Like to know more? Contact us here.
